Campaign Title: A Strong Immunity Is Your Best Defence
Number of Impressions: 518,135
Click Through Rate: 1.39%
Campaign Type: Grab In App (Native Image)
Campaign Duration: 5 days
Description: Amidst the pandemic, Cheong Kwan Jang reminded Grab users about the importance of having a strong immune system, along with irresistible, limited offers. In addition, to raise awareness for Lazada Brand Day on 6 March, they added a click-through link, directing users to exclusive events such as their first-ever Live Stream and first-ever 1-for-1 deals, driving greater potential for sales conversion.