Campaign Title: Cheong Kwan Jang on Lazmall
Number of Impressions: 518,135
Click Through Rate: 1.41%
Campaign Type: Grab In App (Native Image)
Campaign Duration: 4 Days
Description: As part of their newly launched Lazmall on Lazada, Cheong Kwan Jang enticed Grab users with the health benefits of Korean Red Ginseng, through a Grab In-App advertisement. The click-through link brought users to Cheong Kwan Jang's Lazmall homepage where they can learn more about the products and enjoy limited offers, increasing web traffic and brand awareness.